Search engine optimization is the ability to increase a website’s popularity among search engines. One method to accomplish this task is by matching keywords on the website or within its HTML code to that of keywords being searched. By finding popular keywords that are not overly saturated, an SEO marketer can better enhance a website’s popularity through a niche market. For instance, the keywords, motorcycle helmets would create millions of results and many websites selling motorcycle helmets would make this subject highly competitive. A popular keyword but more manageable phrase might be blue full face motorcycle helmets. This enables the marketer to compete against less websites that are optimizing these keywords.

There is a lot more to SEO marketing than keywords. However, if you own an ad agency or web design studio, you can offer SEO marketing regardless of your knowledge level. Becoming a white label SEO reseller allows you to sell the SEO marketer’s services to your client. An additional benefit in becoming a white label SEO reseller is the SEO marketer seamlessly performs the SEO strategies and you collect a commission. In most cases at least, the white label SEO reseller is compensated this way.

Being a white label SEO reseller makes your agency or shop a full-service business. Your creativity will design a great looking and functional website while and your contracted marketer promotes your clients’ business online.

Finding companies that offer white label SEO programs is easy. Perform an online search and your choices will be great. I recommend seeking out a white label SEO marketer that has parallel business offerings or similar industry experience.

Most white label SEO programs are valid, but be cautious of those businesses offering immediate and profitable results. It often takes time to properly market a website and many strategies can be utilized, depending on the overall goal.