What exactly does an SEO reseller do?

The term SEO reseller is becoming increasingly popular in today’s market, mostly because the Internet is now responsible for advertising and selling products. TV commercials, newspaper ads and billboards still make up a sizeable percentage of marketing, but the Internet offers an entirely unique way to attract customers: through interactive searches. Because of this, it is in a company’s best interests to be as visible as possible online, where many people go to look for the services they need.

That online visibility is often referred to as Search Engine Optimization, or SEO. When you type what you need into a search engine such as Google or Bing, you probably get dozens, if not hundreds or thousands, of hits. Which one are you most likely to click on? One on the first page, or one on the fiftieth?

SEO resellers are agents that can increase your web visibility. When you partner with an SEO reseller, they promise to raise your website’s place on that long list of hits that come in response to an Internet surfer’s query. You give the reseller a list of words associated with your business, words that potential customers are likely to type into a search engine, and then the SEO reseller saturates your website with blogs, articles, and other media filled with those key words. Sometimes the company will outsource SEO, sometimes they hire freelance writers; whoever is doing the actual writing, your website will be constantly refreshed with new, relevant, searchable material. Essentially, hiring an SEO reseller is an investment that can turn in measurable profit by directing more and more interested customers to your website.

If you are looking for an SEO reseller, here is some food for thought: they are a business too, and also rely on high web visibility to attract businesses like yours. You can tell if they are doing their job right if they come up at the top of the list when you type SEO reseller into a search engine.

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